I. INTRODUCTION

This Privacy Notice describes the Personal Information staypermonth.com and its subsidiaries (collectively, “we,” “us,” or “our”) collect about you, how it is used and shared, and your rights and choices with regard to personal information. This Privacy Notice applies to personal information collected by or on behalf of staypermonth.com, including information collected at our hotels, our websites at staypermonth.com and other websites offered by us (collectively, the “Site”), our social media pages, our mobile application (“App”) and other software applications that we offer (each an “App”), by email, by phone or other offline method, or from publicly available sources (collectively, the “Services”).

For purposes of this Privacy Notice, “personal information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal information does not include information that has been aggregated, de-identified, anonymized, or, in some cases, made publicly available in accordance with applicable law.

II. HOW WE COLLECT, USE AND SHARE PERSONAL INFORMATION

A. Information Collection

When accessing our Services, we may collect information about you, including your name, contact information, access credentials, stay preferences, Driver’s license or government ID, health information, and any other information you choose to provide. For example, we may collect this information from you when you make a reservation in our network of hotels, participate in our hotel rewards program, create an account with us, leave a review, contact us, or interact with us for any other purpose. We may also collect your payment information, such as billing address or credit card information, when you make a reservation or otherwise place an order with us. We may also buy or obtain personal data from other third parties, such as social media platforms, social analytics providers, and consumer data resellers.

We (and other entities) may automatically collect personal information from you through your interactions with the Services, including IP address, browser type, language preferences, device operating system, pages viewed on the Site or App, Site and App usage statistics, and other information we collect through the use of cookies and similar technology. We may use location data to analyze certain information, and to improve our Services and relevance of the information we provide to you via the Services. We may also use your location information to enable us to better focus our advertising and marketing efforts and to better tailor your use of the Services to your unique interests and needs. See the “Digital Analytics & Advertising” section of this Privacy Notice to learn more about the use of this information and the choices available to you.

B. Source of Information

We collect personal information from a number of sources, including the following:

• Customers, guests, visitors or other consumers;
• Service providers, including marketing and analytics providers; and
• Third parties with whom you engage to access our Services, such as online travel agencies or similar booking sites.
• Publicly available sources such as social media

C. Information Use

We may use information collected about you for our business and commercial purposes, including to:

• Provide you with services and products you request, including fulfilling reservations, conducting check-in/check-out, and providing Wi-Fi and other incidentals;
• Respond to your questions or feedback or otherwise respond to your requests;
• Operate, personalize, and improve the Services, including for analytics;
• Administer loyalty, travel, or discount programs, including the Extended Perks Discount Program;
• Send updates, marketing, and sales promotions you might be interested in;
• Maintain security and integrity of our Services and assets and to debug to identify and repair errors that impair existing intended functionality in the Services;
• Comply with applicable laws and regulatory requirements, or as requested by government or regulatory authorities or law enforcement, including in response to a court order, subpoena, or other lawful request; and
• With your consent or as otherwise disclosed at the time information is collected. permitted by you when we receive your consent.

D. Information Sharing

We may share information we collect with third parties, including the following:

• Other entities within our corporate family of companies and joint partners;
• Online travel agencies or similar third-party services you use to book your stay at our hotels or otherwise engage our Services;
• Corporate/national account administrators;
• Group booking point of contact;
• Our service providers, such as payment processors, marketing services, analytics services, and customer experience vendors, who help us operate our business
• Law enforcement or other authorities pursuant to a subpoena, warrant, or other legal process as necessary to comply with law or to protect our rights and interests or the safety of you or others;
• Prospective or new successor entities in connection with a potential or actual merger, divestiture, acquisition, restructuring, reorganization, dissolution, change of control, or other sale or transfer of some or all of our assets, including as part of bankruptcy proceeding; and
• With your consent or as otherwise disclosed at the time of data collection or sharing.

We may share aggregate or deidentify information without limitation.

E. Information Retention

We retain personal information that we collect for as long as we need to use it in connection with our business and in accordance with our standard practices or in compliance with applicable laws. When we no longer need the personal information, we will deidentify, aggregate, or delete this information where required by law.

III. DIGITAL ANALYTICS & ADVERTISING

We partner with certain third-party service providers to collect information about your use of the Site and App and other sites and apps over time for non-advertising purposes, such as analytics, auditing, research, and reporting. We use Adobe Analytics to help us understand how our customers use the Site and App across devices (e.g., mobile phone, computer). You can read more about how Adobe Analytics collects and uses data when you visit our Site and App, and opt out of the use of cookies in web browsers. We also use Google Analytics to help us to improve and personalize the overall the experience of our Site and App, identify and address search results for your local area, and understand usage of our Services. For more information about how Google Analytics collects and uses data when you use our Site, visit www.google.com/policies/privacy/partners, and to opt out of Google Analytics, visit tools.google.com/dlpage/gaoptout.

We also partner with third parties who provide advertising services that are based on your online activities across websites, mobile apps, and devices over time (commonly referred to as “interest-based advertising”). Our advertising partners may collect information about your activities on our Services on your current device and combine it with information about your activities on other websites, mobile apps, and devices.

Additionally, your browser may offer tools to limit the use of cookies or to delete cookies; however, disabling some or all cookies could mean you will be unable to access certain content on the Site or use all features.

VI. UPDATES TO THIS PRIVACY NOTICE

We may modify this Privacy Notice from time to time. When we make changes to this Privacy Notice, we will post a link to the revised Privacy Notice on the homepage of our site. You can tell when this Privacy Notice was last updated by looking at the date at the top of the Privacy Notice. We encourage you to visit this page periodically to learn of any updates.

VII. CONTACT US

For questions or comments regarding this Privacy Notice, including to exercise your rights, please contact Guest Services at info@staypermonth.com.